South End’s Genuine Interactive Named One of Boston’s Fastest Growing Businesses

Employees at Genuine Interactive

The South End’s Genuine Interactive has been recognized as one of the fastest growing private companies in Massachusetts by the by the Boston Business Journal

More than 20 Boston businesses are being recognized as 2013 Pacesetters this spring for being among the 70 fastest growing private companies in Massachusetts—businesses that saw the most revenue growth over the past three years, with a revenue baseline of $ 1 million. 

Genuine’s executive creative director and co-founder Chris Pape, said he and CEO John Grayson founded the company seven years ago with a firm grasp on innovation through collaboration for the digital market. 

“I wanted to ceate an agency that produced impactful digital ideas and to do that, we needed to have all of the relevant digital thinkers in the room,” he said. “It’s paid off because the work we’ve produced has been really well received, gone viral or been hugely impactful, and it’s because we’re thinking in the digital space.”

Pape also said he’s honored to be surrounded by his 90 or so employees that really care about the work they do.

“They care so much about the results and what we do for clients, and their work is really different and stands out,” he said. 

Pape said the location of the office in the South End was not by chance—he considers the South End a great place to work because of its art, culture, restaurants and overall vibe.

“We try to attract a creative but also techncially savvy person, and there’s so many people like that in this neighborhood and this city, the South End just makes sense to us.” he said. “The other cool part is there so many technologically focused companies, and we like to be surrounded by innovative people.”

The 2013 Pacesetters will be recognized at an April 25 event in downtown Boston. Also at the event, the BBJ will announce the name of Massachusetts’ No. 1 fastest growing company of 2013. Tickets to the event can be purchased online.

The full list of Boston-based Pacesetters includes:


Back Bay

Beacon Hill


North End


  • Pinck & Co., 98 Magazine St.

South Boston

South End

Read more about the 2013 Pacesetters and the upcoming event here.

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